NIL valuations of (almost) every UCLA player


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Posted by Dr.Bruin on October 10, 2026 at 20:34:40

Here are estimates of the NIL valuations (independent estimates of annualized NIL market value) of almost every player on the UCLA roster based on many factors: Minutes & Role, Position Value, NBA Draft Projection, Program & Market, Talent Assessment, Experience & Eligibility and Social & Brand Reach. (Detailed explanations HERE.)

They might be quite accurate since the estimated total for the team (without Kusturica) is $9.2 million. Cronin, in his interview said the total NIL for the entire team is $14 million. Do the math.



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